.2Performant, a Romanian technology and partner advertising and marketing options firm, announced on Monday, September 9, at the Bucharest Stock Exchange, that it intends to get the Profitshare affiliate networks in Romania and Bulgaria coming from Conversion Advertising And Marketing. All at once, Dante International, the proprietor of eMAG, will become an investor in 2Performant.On September 6, 2Performant’s Panel of Supervisors ended an initial agreement to get the Profitshare.ro and also Profitshare.bg partner networks possessed by Conversion Advertising S.R.L. and also Sale Advertising And Marketing EOOD.
The agreement summarizes the principles of the purchase and also is not lawfully binding, according to the provider press cited through Economedia.The function includes the transfer of the Profitshare service lines coming from Conversion Marketing S.R.L. and also Sale Marketing EOOD (as homeowners) to 2Performant (as the buyer). Dante International S.A.
(majority investor of Sale Advertising and marketing S.R.L.) are going to belong to the business move deal as a sponsor.” Once the Profitshare deal is actually finished, our team will certainly broaden our current capacity and expand our customer portfolio in both Romania and Bulgaria. Our company still have a handful of vital actions to accomplish, yet I am actually positive that the groups involved in the transaction on both sides are going to manage to accomplish all of them efficiently. We are going to announce our post-acquisition programs after settling the purchase according to the final agreement,” pointed out Dorin Boerescu, CEO as well as Co-Founder of 2Performant Network.The deal cost is RON 4.3 million, as well as are going to be actually paid out 55% in money and also 45% in 2Performant portions through a financing rise..” 2Performant is a youthful and also dynamic company along with market values that reverberate with our company.
We expect that, after the transaction is completed, the Profitshare organization blended along with 2Performant will definitely provide higher value to its own clients,” mentioned Tudor Manea, General Manager of Dante International SA.2Performant also notes that many steps stay to complete and complete the transaction, such as the prosperous completion of the due persistance evaluation through 2Performant.Profitshare was actually launched in 2012 and presently has a collection of 250 partner plans (including the eMAG team) in Romania and Bulgaria.radu@romania-insider.com.( Photo source: the firm).